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- Real World Asset (RWA) tokenization and AI narratives will dominate the crypto market in 2025, setting the stage for decades of growth.
- Meme coins, which fueled significant growth in 2024, are expected to continue their impact in 2025.
In 2024, the cryptocurrency market made inroads into the global financial system with the launch of crypto ETFs, leading to greater adoption. Market analysts expect Bitcoin’s growth to continue with even greater demand for crypto investment products in 2025. While the meme coin sector dominated 2024, narratives like AI coins, real-world asset tokenization (RWA), etc. is likely to gain further in 2025 from the crypto market, according to Brickken, a leading real-world asset (RWA) tokenization company.
RWA and AI agents will dominate the crypto market narrative in 2025
Last month, in December 2024, crypto asset manager Bitwise released a report titled “The Year Ahead: 10 Crypto Predictions for 2025,” predicting that Wall Street may continue to embrace digital assets in the coming year.
During 2024, Bitwsie has been active in bringing products like Bitcoin ETF and Ethereum ETF to the market while steadily growing its assets under management (AUM). The asset manager continues to submit applications for new crypto-related products, with the latest filing being the Bitcoin Standard Company ETF, which tracks companies holding 1,000 BTC and above that are actively trading on Wall Street, CNF reported.
For this year, 2025, Bitwise predicts that the value of the Real World Asset (RWA) sector will exceed $50 billion. Featured as one of the top 10 crypto market predictions for the coming year, the report states that just three years ago, tokenized RWAs were valued at less than $2 billion. Some blockchain platforms like IOTA have already identified early trends and made key inroads into the sector, according to the CNF report.
Venture capital firm ParaFi and the Global Financial Markets Association (GFMA) share optimistic projections for the real assets (RWA) market in 2025, according to Bitwise’s outlook. ParaFi predicts that the RWA crypto market could expand to $2 trillion by 2030, while the GFMA has set an ambitious target of $16 trillion over the next five years. Edwin Mata, CEO and co-founder of Brickken, said:
RWA will be very important to key players. Big players like BlackRock and JP Morgan are stepping in to provide exactly what we need to make the RWA space matter. I see AI agents built into the process. Bitcoin as a treasury could gain a foothold in different countries. From a technological point of view: RWA, AI agents are two key narratives for the coming year.
How meme coins will contribute this year
As said, meme coins were among the key factors in the recovery of the crypto market in 2025. Crypto market analysts believe that this trend could continue with the growing demand for AI-based meme coins, Solana and base-based meme coins. Dario Lo Buglio, Chief Technology Officer at Brickken, said:
“Meme coins could disappear over time or experience growth next year. Maybe he will find a place for himself in the market. It’s a trend, we welcome trends and embrace them.”
Edwin agreed, emphasizing the importance of the category establishing itself as a distinct vertical alongside others such as Layer 1, Layer 2, AI and DePIN.
